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Mercedes-Benz sold 9,262 units in H1CY24

Luxury vehicle sales on the rise

Aided by growing class of high disposable income consumers, India’s top two players in this segment registered their best-ever first-half-year sales in calendar year 2024.

NEW DELHI: Even as overall passenger vehicle sales are facing a challenging time, luxury car sales are on the rise.

Aided by growing class of high disposable income consumers, India’s top two players in this segment registered their best-ever first-half-year sales in calendar year 2024.

Leading luxury car seller Mercedes-Benz on Monday announced that it retailed a record 9262 units in the January-June 2024 period, registering a 9% YoY growth.

“New and updated products, elevated customer experience at retail and ease of ownership, combined with positive customer sentiments; boosted our best-ever H1 sales performance. With some of the most awaited products lined up for the upcoming festive season, we expect the remaining quarters to continue the forecasted growth,” said Santosh Iyer, Managing Director & CEO, Mercedes-Benz India.

For Mercedes, the SUV segment continued to top customer preference with 55% penetration to overall sales. It also witnessed robust demand for its top-end vehicle portfolio with Maybach range growing the highest at 108% in H1 2024.

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